All you need to do is put internationalised versions of #loughborough in your tweets. The more tweets that contain internationalised hashtags the more Loughborough will be noticed. If you would like to take part in this initiative then just copy one or more of the following hashtags and paste into your tweets.
- 拉夫堡 is Chinese for Loughborough
- ラフバラ is Japanese for Loughborough
- 러프버러 is Korean for Loughborough
- Лафборо is Russian for Loughborough
By way of example, here is a link to one of my tweets in which I have used the Japanese #ラフバラ hashtag: